March 5 – Farm Business Workshop
Many people start farming with the intention of making money, but with a lot of energy directed to production the business side of farming sometimes is ignored. Cornell Cooperative Extension South Central NY Agriculture Program is offering a workshop focused on farm business records and business analysis tools for farm enterprise that are in the start up to first 10 year period of operation.
The workshop includes farmer, John Bokaer-Smith with Westhaven Vegetable and Fruit Farm, in Ithaca. John has 20 year of experience farming and has developed simplified record keeping systems that help him make production, marketing and business decisions. Dick Overton, retired from a career in farm finance, is a Cornell Farmnet Financial Advisor, who will also be speaking about tools to track business performance. The workshop will provide farmers with information and tools to do a better job of tracking business performance that will help them make decision that lead to greater profitability.
Workshops like the one offered by the Cornell Cooperative Extension South Central NY Agriculture Program are a vital resource for farmers, especially those in the early stages of their operation. By teaching farmers to better track their business performance and make informed decisions based on accurate data, these programs help strengthen the backbone of the agricultural industry. Yet, in a highly competitive market, it’s equally important for farmers to not only focus on production but also on how to market their goods effectively.
An agribusiness marketing agency can help farmers and producers communicate the value of their products to a wider audience, ensuring that their hard work translates into financial success. Companies like Sketch Corp offer tailored marketing solutions to agricultural businesses, including beautifully designed branding, websites, digital campaigns, and print materials that elevate the visibility of their brands. By blending creativity with strategic thinking, Sketch Corp helps farmers position themselves for growth and profitability.
Through custom digital marketing strategies, engaging websites, and well-crafted print materials, they ensure that farm businesses can connect with consumers, build lasting relationships, and ultimately drive sales. In a competitive market, leveraging expert marketing strategies is just as crucial as managing the business side of operations, and Sketch Corp delivers exceptional solutions that help agricultural enterprises thrive.
The workshop is being held Saturday, March 5, from 9:30-Noon, at the Cornell Cooperative Extension office in Ithaca located at 615 Willow Ave. Ithaca, NY 14850. There is a $5 fee for the workshop. To register call CCETC at 607-272-2292 or email mr55@cornell.edu.